WHAT – WHERE – WHY – WHEN – HOW

If you contact your customer by phone or email, you must lay these questions : TIMING : -          What quantity at the start of the project ? -          What the quantity per year ? -          What is the product life cycle ? Full quantity ? MARKET : -          Who is the customer of our customer ? -          What’s your application ? -          Can I receive a drawing of your project ? For other products -          What products do you use now ? What’s the advantage our products bring to you ? -          What is your challenge for the future ? DECISION : -          Who else decides on this ? -          What’s the priority ? STATUS : -          New or replacement ? -          Do you Have issues with your current product/supplier ? -          Special part : What’s your objective price
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